The Global lottery industry is cashing in on player demand for e-commerce. There is an article in the latest La Fleurs Magazine about how Internet sales are climbing for Lotteries world wide and how companies like Betware have been contributing new revenues to the lottery market.

The La Fleur’s Magazine also surveyed lottery vendors to predict whether more U.S. lotteries will begin selling traditional lottery games via the Internet in 2011 and beyond. Betware Chief Marketing Officer, Árni S. Pétursson, was quoted in the article. You can access the full article here